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Who we are

We are a leading animal protection charity inspiring a movement of people who care about animals. Together we achieve better animal welfare in the UK and beyond through positive OneKind public awareness and political influence campaigns, animal investigations and education.

HumanKind. AnimalKind. OneKind.

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About Advocates for Animals

Our vision is that all animals live their natural lives free from exploitation and abuse. We work to secure respect for all animals, by overcoming exploitation and abuse and inspiring a more compassionate society. Our OneKind campaign builds on the connections between people, animals and the natural world in a positive, inspiring and practical way.

We effect positive change for animals through high profile campaigns, political lobbying, investigations and public education.

Our history reaches back over 98 years of campaigning, to when the organisation was founded in 1911. Originally named The Scottish Society for the Prevention of Vivisection, it took up the work of the late Scottish Branch of the National Anti-Vivisection Society. While the organisation remains true to its origins to campaign for the replacement of animals in scientific procedures with non-animal alternatives, it has expanded to work on a broad range of animal issues.The organisation was renamed Advocates for Animals in 1990 in order to more accurately reflect our work to protect all animals.

Our approach is to regard animals as sentient beings – possessing a level of awareness, and able to have feelings – as recognised by the European Union in 1997.

We believe all animals including humans have moral rights, in the sense that:

"animals are conscious creatures whose lives can be more or less enjoyable, or more or less wretched, from their own subjective point of view of which anyone of appropriate sensitivity will feel the need to take some account."

The late philosopher and Committee Member, Professor Timothy L.S. Sprigge, MA, PhD

We aim to promote all the positive aspects of the relationships between people and animals, in order to generate increased appreciation of, and empathy towards, our fellow beings. This ethos is central to all of our work.

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